It’s called “Perfectionism” and it affects many new writers, developers, and freelancers. At some point, it affects almost everyone who attempts to launch their business online whether that business is content marketing or something else. [Read more…]
You may have noticed that last year I started the process of reinforcing my personal brand image, placing a larger importance on personal branding. This included a web site makeover, a new logo for consistency between the web site and social media, and yes, my own URL shortener.
The first two things may make a lot of sense to people, but I know that the importance of owning your own URL shortener may leave a few folks scratching their heads. Is that really necessary? And by that I’m referring to the custom URL shortener, not the personal branding itself. [Read more…]
I once wrote a post about the importance of avoiding distractions as a freelancer. It began with a little story about burning a pot of coffee and related that to how distractions can yield a similar result in your work.
Since then, I’ve come to expand on those ideas a little more, finding a structured scheduling process that has become very effective. [Read more…]