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Personal Brand Building with Your Own URL Shortener

By Chad Butler 1 Comment

Personal Brand Building with Your Own URL Shortener

You may have noticed that last year I started the process of reinforcing my personal brand image, placing a larger importance on personal branding.  This included a web site makeover, a new logo for consistency between the web site and social media, and yes, my own URL shortener.

The first two things may make a lot of sense to people, but I know that the importance of owning your own URL shortener may leave a few folks scratching their heads.  Is that really necessary?  And by that I’m referring to the custom URL shortener, not the personal branding itself.   [Read more…]

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Filed Under: Blogging Tips Tagged With: blogging, Brand Building, Brand Image, branding, content-marketing, Personal Branding, Shortened Urls, tips, tools, webdev, WordPress

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