This little change can increase your Google AdSense revenues

Does part of your site’s earnings come from Google AdSense revenues?  Are you earning all that you can from AdSense?  If you just slapped together some ad locations on your site because you like the size and location of the ads on your site, then the answer to the second question is probably “no.”

Here are some simple things you can do to improve your AdSense revenues right away.  These tips come from Google recommendations that I  have actually made t on my own sites and I saw an almost immediate increase in AdSense revenues from the same pages and ad locations.   [Read more...]

Before you hit Publish: a list of things you forgot to check

A critical part of Content Marketing happens before you ever hit the “Publish” button. Forgetting to check the title tag, add keywords, assign a category, or a list of other things within your post content can hurt your efforts in effective content marketing.

So here is a list of things you should remember to check in your post editor before you publish the content:  [Read more...]

The simple lead generating opportunity you are missing

“It’s all about the list.”

That’s what Brian Gardner told me in an incredibly insightful conversation we had last year.  To paraphrase a political cliche, “It’s the list, stupid.”

When I had that conversation with Brian, it was glaringly obvious. It’s one of those things that everyone already knows. But knowing you’ve got to build your list and actually doing something about it are two different things.   [Read more...]